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But have you asked yourself: How to redirect in a content manager? How to redirect with the 301 code in WordPress? For WordPress users, there is a plugin that greatly facilitates this process. Let's see the process in steps: Access WordPress and look in your vertical menu for the “plugins” option Select the “add new” option Add a new plugin called “SEO redirect”, (you can search for it in the search field) and then select “install now” When the plugin has been installed, choose the “activate” option Since this new plugin has been activated, point to the “settings” option, you will find it in the vertical menu. When you have accessed “configure” locate the new plugin that you have previously installed and activated.
By selecting “settings” + “SEO redirection” you will access the panel of this plugin. You just need to select “Add New” and you can begin the 301 redirect process. Why is it important to do 301 redirect? There are many reasons from a technical point of view, from the conservation Phone Number Data and care of the information architecture of your website , to the need to constantly offer a better user experience . us points against Google. If the search engines do not find the requested content on your site, they will send the 404 error response code, this indicates that your site, in addition to not being in order, will no longer be indexed. Likewise, bots do not waste time exploring content on sites that have address errors. So it is important that you free your website of obsolete content, URLs and links. Of course, only if you want good SEO positioning.

If your site contains around 50 addresses, all of them will be indexed by Google to be able to offer them as results for different user queries. They will be classified and indexed to respond to searches, considering the keywords to be able to show them to users. When your website is an ecommerce and you change supplier, this will also include a change in the references of your products, so that Google learns the new addresses and forgets the previous ones you need to do a 301 redirect. This way, Google crawlers will understand that There is a change of location, leaving the old URLs forgotten. Is this point significant for your site? When Google adds the new addresses to its database, and forgets the previous ones, you can maintain your SEO positioning and remain a relevant part of the search results pages. Do you find it attractive to stay within the ranking? We have already defined in which situations we can resort to redirection, this is not something that is done without analyzing the real need and the possible consequences in the medium and long term.
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