Big Data will be a tool

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Without a doubt in my work experience, many companies in Mexico are supporting Bid Data and digital transformation; The creation of new areas of the company such as Business Intelligence and Commercial Analysis has even been sought, which seeks to go one step further and support the correlation of business data through technology. Without a doubt, data correlation not only allows us to know trend in the market, of the consumer. But in the way in which each company interacts with its external client or final consumer. On the other hand, I also consider that this trend is related to the issue of generational gaps, since different studies have proven that the millennial generation as well as generation Z ( Cybernetically native) have opted for more humanitarian lifestyles, focused on environmental conservation and social causes.


Thus, part of its DNA is to join organizations or companies Denmark WhatsApp Number Data whose business philosophy and Organizational Culture combines with its personal philosophy. Therefore, that favors analysis, reaching more people in less time, making the process more efficient, as well as how to measure each of the initiatives carried out by a company and analyze them with the external environment, facilitating its SWOT analysis. Login to respond René Castañeda I believe that many companies worldwide have begun to implement the change to a new model of socially responsible companies, although.





It is going to be a gradual change and in many cases it seems to me that it is forced by more informed young consumers with more commitment to the environment and society. Companies with leaders with social and environmental responsibility will adopt this change naturally in their organizations and customers who have more social and environmental ethics will prefer to consume the products and services that these companies offer. On the other hand, there will be companies that will only give importance to generating profits regardless of the impact on society or the environment, but as consumers begin to prefer ethical companies over unethical ones, they will be the last ones.